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วันพุธที่ 14 ตุลาคม พ.ศ. 2552

Microsoft Moves to Small Business Accounting/Retail Market - Stakes and Thoughts

In this small article we will examine the new opportunities for Microsoft Small Business Server specialists, but to the global business strategy, and possibly future ERP modules standardizing and interoperability. This is important to consider for medium and large corporate business IT decision-makers will receive. Let's look at the chronology and possible future development.

• Great Plains Software acquisition. When Microsofttook leading position on the operating system market and released stable and reliable Windows 2000 Server, the next logical step would be entering the ERP market. Microsoft decided to try the mid-market, and the reason is probably the most - it is advisable to create small accounting as an extension to Microsoft Office, not to existing small application purchase. However, if you plan to try to SMEs - to buy something better, created with a broad customer base. Development of medium-sized packageRemoval from the ground up all resources. Since participation in the Great Plains was high - Microsoft formed business systems subdivision - Microsoft Business Solutions Great Plains, Great Plains name was later removed and now we see Microsoft Business Solutions.

• Navision Software Acquisition. There are different opinions on the MBS partner. Given the fact that Navision Attain had strong clientele in Europe, and the fact that currently MBSNavision on the majority of emerging markets: East Europe, Russia, Brazil promotes - the view that Microsoft has a very large pool of customers in Europe and one of the goals of Navision acquisition was geographic expansion.

• Axapta. Navision Software was indeed very robust and it was one of the Danish software "dragons" (in a good sense of the word), the other nice company was MacHanza. We would like here to credit Danish ERP vendors. Axapta was new product on the Time of purchase and it is rich-functionality ERP and so - a rival to SAP, Oracle Financials, PeopleSoft

• Small Business Manager / Small Business Financials. This was a natural way of downsizing the functionality of Great Plains Dynamics / Microsoft Great Plains to gain small business market. Small Business Financials is Great Plains Dexterity written accounting package. You see similar marketing moves from SAP and Oracle sides.

• Small> Business Accounting 2006. It took Microsoft about four years to feel comfortable on the ERP market before it decided his own small business package to create, through targeted market share from QuickBooks, MYOB, PeachTree to take. Small Business Accounting 2006 is really nice application, which is well integrated with Microsoft Office / Microsoft Outlook. Microsoft is right - the majority of Windows users spend their computer time in Microsoft Outlook andMicrosoft Excel. And it create accounting application, so you have 50% of the work from Microsoft Outlook directly to do with it

• Microsoft POS. How do you know that there are several thousand small retail businesses in the U.S., with only one cashier and these people have a lot of small Retail Management applications that use the competition in this market for a long time. And it is a good momentum to take over this unreliable and turbulent market with cheap and rock solutionWorking with POS designs. Please consider that Microsoft has another high-end retail management system - Microsoft RMS, medium and large stores and chains can be automated.

• Market is taken over? Well - the last of flint of Microsoft Small Business Accounting and Microsoft POS give customer an option to stay in Microsoft framework from the company founding to IPO than large firms. This would be very difficult to ignore for thisPeople out there on the market as Best Software, SAP, Oracle, Sun.



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